Resins by Lashly is a handcrafted resin art business that focuses on personalized resin products. from resin jewelry, home decor, personalized resin gifts

Part a -question 2

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2. This is a multi-part question. Please create a visual post for your blog on a topic specific to your business and answer the questions below. This involves critical thinking. What is important to your business and visitors? The image must be the focal point of the post telling the story or conveying a point. You may include multiple images. The goal is to visually convey a message with minimal text. Please pay attention to what was discussed in class. Ensure that you include a link to the blog post in your answer. Do not forget that this needs to be included in your hardcopy. I am marking what you hand in with your hardcopy but also need to see the digital version on your blog. If it is not online for me to view (in addition to the hardcopy), I cannot mark this question. (4 Marks)  

a. Why did you choose the specific image(s)? (3 Marks) 

Answer: This was carefully thought of because it visually portrays the essence of my business resins by lashly- which is it being handmade, I put a focal point on one aspect of my product line. speaking directly to an aspect of my audience who love handmade jewelry. While still expressing the most important part of my business (it being handmade) They are handmade, personalized resin jewelry that a story. Which is also another objective it serves, that every piece created by business should tell a story. 

Why this image works 

  • Reflection of Brand identity: The image aligns perfectly with what Resins by Lashly is all about, my mission and an aspect of what unique thing I offer which is handmade Jewelry. It portrays the every detailed craftsmanship put in that piece, giving the thought that it was detailed and used from custom –made product. And the opportunity you have to put your brand out there you make to use it. And this to also falls under brand reputation, voice, tone which were considered when creating this blog post. So that users or visitors could easily identify the kind of brand your area is for and what you stand for. 
  • Grabs attention: Using a high quality zoomed in of a good resin place, would effectively draw the user’s attention, with the extremely details of theresin earing resin earing piece like the colour and design combo , the material used to create every part of the jewelry. And the design was aimed to be minimal but have a well thought out text, the main aim was to convince and show that resin jewel is not just any piece, but a way of expressing oneself through Art. 

 b. Explain in detail why the image(s) was beneficial for the post. (3 Marks)  

Answers: Here is main three reasons why the image is beneficial to the post 

  • Expressing a story without Words: The main aim of the assignment was to use minimal text and  express more with images and using it to pass or tell a story. The jewelry details   captured where to make users see the value every piece. 
  • Stir User’s Engagement and Clicks to converse: The soft aesthetic design was to make sure that attention goes the resin jewelry piece while maintaining 

A good layout that. The minimalist design of the post is to make sure it grabs my audience/visitor 

  • To Increase Blog Engagement: The visual post has a call to action encouraging readers to shop now through the blog linking them to my website. Visuals receive over 100% more engagement than text information. 

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